Instagram engagement rate calculator

Enter any public Instagram handle. We read its latest posts and work out its engagement rate, its average likes and comments, and its best posts, with nothing to type in by hand.

Free, no signup. 10 a day.

How it works

  1. 1

    Enter the account's handle, like @nike.

  2. 2

    We read its follower count and its latest posts, live.

  3. 3

    See the engagement rate, the averages, and the three posts that did best.

Benchmark against the accounts you compete with

Instagram MCP server

A rate means little alone. With Manifold connected, your agent reads you and every competitor the same way, lines the rates up, and opens the posts that beat each account's own average to tell you why they worked.

250 free credits every month. No card.

This pageYour agent with Manifold
AccountsOne handleYou and every competitor, side by side
PostsThe latestThe latest, the all-time best, and the outliers
WhyThe numbersTranscripts and top comments of the posts that worked
PriceFree2 credits an account
Things to ask

“Compare the Instagram engagement rates of @[us], @[rival one] and @[rival two] over their last 12 posts.”

“Which of @[handle]'s Reels beat the account's own median views, and what do they have in common?”

“Find Instagram creators in [niche] with 10K to 100K followers and above-average engagement.”

Questions about the Instagram engagement rate calculator

How is the Instagram engagement rate calculated?

For each of the latest posts, likes plus comments, divided by the account's followers. The rate shown is the average across those posts. Posts that hide their like count are left out rather than counted as zero.

What is a good engagement rate on Instagram?

It depends on the account's size and niche. Rates usually fall as follower counts grow, so compare an account with peers of a similar size rather than with one benchmark.

Can I check any account?

Any public account. Private accounts show no posts, so there is nothing to measure.

Is the Instagram engagement rate calculator free?

Yes. You get 10 accounts a day here, with no signup. For more, connect Manifold to Claude, ChatGPT or Cursor: the free plan gives your agent 250 credits every month, with no card.

When one answer is not enough, ask your agent