# Search the Meta ad library by keyword

> Type a keyword, a product or a brand. We search Meta's ad library and show the Facebook and Instagram ads that match, with the advertiser, the copy and when each started.

This is a free tool on the web page at https://www.manifoldmcp.com/free-tools/meta-ad-library-search: 10 runs a day per visitor, no signup, run by a person in a browser. An agent can do the same job, and more, by connecting Manifold's MCP server at `https://mcp.manifoldmcp.com/mcp` (250 free credits a month). See [Ad library MCP servers](https://www.manifoldmcp.com/blog/best-ad-library-mcp-servers.md).

## How it works

1. Type what the ads are about, like "creatine gummies", or a brand name.
2. We search Meta's public ad library for ads that match.
3. Read each ad's copy, who runs it, and whether it is still running.

## From a few ads to the whole category

The ads that run longest are the ones that pay. With Manifold connected, your agent pages through every ad in a category, finds the ones each advertiser has scaled, groups them by angle and offer, and writes the brief for yours.

| | Here | In your agent with Manifold |
| --- | --- | --- |
| Ads | The first page | Every page, filtered to the ones still running |
| Advertisers | Whoever matches | Every ad from each rival, with versions and reach |
| Analysis | Not shown | Angles, hooks and offers, grouped and counted |
| Price | Free | 1 credit a page |

### Things to ask your agent

- Search the Meta ad library for [category] and group the running ads by angle and offer.
- Which [category] ads on Meta have the most versions? Those are the ones being scaled.
- Write three ad concepts that answer the most common angle in [category] on Meta.

## Questions

### What is the Meta ad library?

It is the public archive Meta keeps of the ads running on Facebook, Instagram, Messenger and its other apps. Anyone can browse it, without an ad account. This page searches it for you and lays out the results.

### Can I see a competitor's Facebook ads?

Yes. Search their brand name here, or use the competitor ad finder to see one brand's ads across Meta, LinkedIn, TikTok and Google at once. [Competitor ad finder](https://www.manifoldmcp.com/free-tools/competitor-ad-finder.md).

### Does the Meta ad library show spend?

Only for ads about social issues, elections or politics, and then as ranges. For other ads it shows the copy, the dates, where they ran and how many versions an advertiser runs.

### Is the Meta ad library search free?

Yes. You get 10 searches a day here, with no signup. For more, connect Manifold to Claude, ChatGPT or Cursor: the free plan gives your agent 250 credits every month, with no card.

## More free tools

- [Competitor ad finder](https://www.manifoldmcp.com/free-tools/competitor-ad-finder.md): Enter a brand and see the ads it runs in the Meta, LinkedIn, TikTok and Google ad libraries.
- [TikTok ad library search](https://www.manifoldmcp.com/free-tools/tiktok-ad-library-search.md): Search TikTok's ad library by keyword and see the ads brands run there, with dates and copy.
- [LinkedIn ad library search](https://www.manifoldmcp.com/free-tools/linkedin-ad-library-search.md): Search LinkedIn's ad library by keyword and see the B2B ads companies run, with copy and dates.
- [All free tools](https://www.manifoldmcp.com/free-tools.md)